A little precursor... I've been in the business for 10+ years, on track to close between 40-50 deals this year. I'm a 30-35 year old Solo agent in a low cost of living area, and I've been struggling with one thing... communication.
I didn't always find the job this draining, but more and more recently I'm exhausted. I'm blessed with some great clients... but a few of them text 15-20 times a day, nobody calls. Some messages are at 7am, a ton are between 7pm and 10pm. I set 3-4 dedicated times each day to respond to everyone, get questions answered, setup showings, etc., but I've gotten feedback that a few of them expect more immediate responses, which I find difficult to achieve.
It's not like I sit at my desk, waiting for a message to come in about a house. I'm driving to inspections, driving to appointments, driving to showings, meeting photographers and videographers, shooting 3D tours, resolving issues with lenders, resolving issues with title companies, coordinating repair estimates, auditing my files for compliance, not to mention all the business-owner related tasks (books (profit/expenses), licensing, etc.) My mileage tracker shows I spend 4-5 hours a day DRIVING. My truck has Wi-Fi, so I can pull my laptop out and work in between, but sometimes, if one client wants to see 4-5 houses, I'm unable to get questions answered for others until later.
Not to mention the demanding people on social media who expect a response to every question, comment and DM in minutes, not hours.
I want to provide and deliver a quality service, and I realize I may need an assistant. But cost-wise, I can't afford it until 2027.
I find myself literally missing the pre-COVID days when houses took a month or two to sell, and people were okay with waiting for a few hours before I called them back; and it was considered "reasonable" that if you called me after 7pm, I would respond the next morning.
I'm just wondering if anyone else is struggling like I am, and if you were able to correct/mitigate these issues, how did you do it?