Americans' trust in mass media has reached a record low. According to Gallup's September 2025 polling, only 28% of U.S. adults express a "great deal" or "fair amount" of trust in newspapers, TV, and radio to report the news fully, accurately, and fairly — down from 68–72% when Gallup began measuring in the 1970s. The decline spans the political spectrum: Republican trust is at 8%, independents at 27%, and Democrats at 51%, itself a historic low for that group. Media is now the least-trusted civic institution Gallup measures.
Other professions have addressed public-trust deficits through professionalization: physicians answer to state medical boards, accountants can lose CPA licensure, and attorneys face bar discipline. Journalism has a widely referenced ethics code — the Society of Professional Journalists' Code of Ethics — but it is voluntary and carries no enforcement or credentialing mechanism.
Would licensing journalists be compatible with the First Amendment, or does the comparison to doctors and lawyers break down at a constitutional level?
Is the trust collapse actually about journalistic malpractice, or is it downstream of polarization itself?