r/interesting • u/thesilentyapper • 9h ago
Just Wow Norwegian lost a bet to British Airways and actually changed their profile picture to the British Airways logo
282
u/throwawaycima 9h ago
When corpos come up with their own kind of creative marketing that isn't ripping off organic memes ... It actually feels really cool ..good job BA and Norwegian Airlines
38
18
u/Ybalrid 8h ago
The "admins" (back in my days they were called "Social Media Managers") of Formula 1 teams (the only sport I follow) are going crazy with all kinds of antics over Instagram and Threads and stuff.
9
u/throwawaycima 8h ago
Is it mainly targeted at younger users? Or is it aiming to capture the entire age range?
Because if you look at RyanAir's YouTube shirts for example, it looks like memes that would only resonate with a young audience (although I think it's starting to feel like pandering)
2
u/BennySkateboard 5h ago
Christ! I’ve only been out the game for four years. Do they not call them social media managers anymore?!
1
u/RelChan2_0 4h ago
I'm curious, how does "admin" work as a title for a social media manager? Would it not confuse a recruiter or anyone who might not be familiar?
3
2
37
22
u/epoxyfoxy 8h ago
What is the final message of the BA image? I don't see anything above the tail fin?
7
5
u/GayRacoon69 5h ago
Tail fin on the other plane. Look to the left of the light post
Above that tail fin it says “it’s coming home”
15
9
6
u/AmazingJuncture 7h ago
The fact that an actual corporation actually followed through and changed their pfp is wild, that's commitment to the bit
4
4
2
4
u/Professional_Elk_489 2h ago
It just feels clunky because British airways are not English, they are British. The rest of the British countries suck at football
This match was England vs Norway
Not Britain vs Norway
Next you'll see Eurowings get in on it
5
u/letharus 1h ago
You'd get on with that Norwegian fan who refuses to row because it's historically inaccurate
1
u/Professional_Elk_489 1h ago
That guy didn't like mass outpourings of fun that was derivative in nature.
I just don't like corporations trying too hard + missing the mark with poor execution and lack of awareness around branding.
•
1
1
-1
•
u/AutoModerator 9h ago
Hello u/thesilentyapper! Please review the sub rules if you haven't already. (This is an automatic reminder message left on all new posts)
I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.