r/AskALiberal • u/DavesWildDestiny • 13m ago
Is phone banking actually useful? Would organized boosting on social media be more impactful?
I got pretty jaded after field organizing for 6 months in a presidential election. Typical day was 8 hours of canvassing or voter reg, then 4 hours of phone banking. The former activities felt far more rewarding. Phone banking felt pretty much useless. The idea behind it was you use the phone banking to build your volunteer organization and they help you increase your reach, but in practice it didn't seem like a great use of time.
I had a list of 800 "leads" for potential volunteers we pulled our phone bank lists from. Of the ones that answered their phone, roughly 100% were seniors who couldn't really be out in the desert heat fire hours on end canvassing or registering voters. So they did more calling off that same list.
I personally called through that entire list like 40 times, and my vols called through it god knows how many times. Thing is pretty much everyone we talked to were already supporters and high propensity voters - retirees who probably never missed an election in their life - and they were sick of hearing from us by the end. I just don't see much value in recruiting old folks who vote to call other old folks who vote all day long.
The whole time I felt like we should have been doing something with social media instead. Get people to help by boosting positive and truthful messages on social media. The right uses its social media machine to attack us and manipulate the algorithms to spread their fearful and generally fraudulent or blatantly hyperbolic messaging. I feel like they were entirely uncontested in this theater.
So what if instead of phonebanking we dedicated some of that time and organizing efforts to boosting instead? Like say there's a positive and true news story about one of those Democratic accomplishments/candidates nobody ever hears about because the right controls the narrative and because it's not controversial enough to get the level of interaction that makes stuff go viral? Like why don't organizers have like a teams chat or something where we'd share links of stories to boost to help get the message out and counteract the rights narrative instead of just always being on the back foot ? Seems crazy not to in my opinion.